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BURBERRY X MINECRAFT INSTAGRAM FILTER

To support a collaborat rooted in exploration, I created an Instagram filter to bring users into the Burberry x Minecraft world.  

I worked with studio Video Orbit to create an immersive 3D experience, allowing users to be explore the Air Realm and use the iconic Burberry Check block to create unique structures.

The filter was published on Burberry’s instagram, on the launch day of the collaboration. 


FACE VIEW

WORLD VIEW


CREDITS

creative direction
Isabelle Wuilloud

3D modelling, animation, Spark AR development
Isabelle Udo (under VIDEO ORBIT)
SCAN TO TRY FILTER ︎︎︎

ISABELLE WUILLOUD

London-based digital creative, interested in web3 and mixed realities, carving out a space within retail and fashion. She also runs the super fun @__dreamspaces Instagram account, a platform to explore utopian design and architecture.  

EXPERIENCE

Burberry
Farfetch
Dreamspaces
Neil Frances

🍄️ 💚 💭
ISABELLE WUILLOUD 

London-based digital creative, interested in web3 and  mixed realities, carving out a space within retail and fashion. She also runs the super fun @__dreamspaces Instagram account, a platform to explore utopian design and architecture.